Case studies from brand, product, and social work.
I designed and animated a one minute plus SaaS explainer video for UniHub, built to onboard new users and introduce the platform's core features in a fast, digestible way. I started in Illustrator, building out custom vector illustrations and iconography to establish the visual language, then moved into After Effects for storyboarding and motion design. Kinetic typography drives the pacing throughout, layered with UniHub's brand colors to keep the piece feeling energetic and on brand. The final video walks new users through event discovery, campus communities, and ticketing in a clean, visually driven sequence that makes the product feel intuitive from the first watch.
